How We Help

How MPULL helps the real estate industry

We empower real estate clients with the latest in CRM and CX technology to deliver crucial insight into customer activities in the property market. With relevant messaging, delivered at the right time, we help push property buyers, sellers and investors further down the funnel.

Key Challenges We Solve

Business efficiency and digital transformation

We help make agents and sales teams more efficient by automating key marketing touchpoints for a single customer view across channels. We also provide unified business intelligence reporting on teams, agents and organisations.

Managing high levels of enquiries

A trickling pipeline is disheartening, but a flood of sales can be overwhelming. We help you track and manage a high-volume sales pipeline by automating internal tasks, follow-ups, and lead qualification.

Turn sellers into buyers and vice versa

CRM-integration and automation keep your existing clients in your business ecosystem so you know when the time is right to help sellers become buyers, and vice versa.

Full-spectrum marketing for real estate

From lead conversion assets and targeted content to paid media and personalised email strategies, our marketing finds and engages the leads you’re after: buyer, seller, investor and renter.

Customer relationship management (CRM)

Our CRM of choice is HubSpot, but we also work with Salesforce and Marketo, among others. MPULL’s MarTech specialists take your processes into account when implementing and configuring your CRM, and will provide ongoing training for your staff to ensure it becomes as simple as using a mobile device. We also integrate open APIs for access to major property lead aggregator sites that pass leads directly into your CRM.

Turn old data into a goldmine

Don’t let crucial customer information become stagnant because of old processes. The latest CRM technology will empower your agency with the tools you need to re-engage old contacts and incentivise new ones.
Case Study

How Our Website Rebuild Resulted In 600% More Sales Requests

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Okay, enough
with the comparisons!

Here’s what makes us uniquely MPULL:

We’ve been around since 2012 (take that, Mayans!)
We can provide a truly global solution – with local expertise and points of contact
We pioneered the agency-to-agency model
We favour HubSpot, but have plenty of experience with other technologies
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