MPULL has merged with The B2B Marketing Lab to form Huble Digital

In November 2019, you may remember that we announced a strategic partnership with our good friends at The B2B Marketing Lab. They’re a London-based HubSpot Elite Partner that specialise in best-in-class inbound marketing.

That partnership proved such a resounding success, that we’ve taken it a step further and merged our two companies to create a totally new brand… Huble Digital.

 

So first of all, why did we create a partnership with B2BML?

Well, one of the great things about HubSpot is that you can build your core business around the tool. That is, marketing, sales and customer service.

Our customers require a similar relationship with the partners they use. They want to be able to rely on one partner who can provide the same technical expertise for strategy development, HubSpot CRM, web development, HubSpot onboarding, content creation and ongoing programme execution — irrespective of where they are located.

By partnering with B2BML, we’ve brought together two companies to be able to provide all of the above to all of our customers.

 

What made us merge the companies together?

As part of the new company, Huble Digital, this extensive product offering is now at the core of just one brand.

We will now provide HubSpot Elite Partner level support from locations in London, South Africa, Singapore & Germany. Our team of 80 people will create the largest international [European] HubSpot Partner business headquartered in Europe [London].

HubSpot's CEO, Brian Halligan, commented: "I want to congratulate The B2B Marketing Lab and MPULL on these exciting achievements, as separate companies, both of these partners have had such a positive impact on the customers they've supported. Together, they'll be able to take that support to the next level. This is great news for our partner community and our customers."

 

Who's at the helm of the ship?

Huble Digital will be led by The B2B Marketing Lab’s, Founder & Chief Executive, Bob Dearsley, who comments: “Our customers demand the highest quality standards of service. They want to be able to rely on one Partner who can provide the same technical expertise for Strategy development, HubSpot CRM, web development, onboarding, content creation and ongoing programme execution irrespective of where they are located. A world-class customer service that will run to the same tried and tested methodology in any country of operation.”

Daryn Smith, Co-Founder of MPULL who will become Chief Strategy Officer, explains: “The scale of the new Huble Digital business extends our international reach and allows us to expand our full-stack digital consulting services for CRM, CX and technical integrations for both end customers and Partners.”

To learn more about everything Huble Digital, click here.