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What We Can Learn from Cambridge Analytica

Rowan Govender

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The evolution of language and why this is important for marketers

27 September 2019     Rowan Govender
Most of us have been victim to a grammar fascist at some point. Whether it’s a silly typo, a split... Read More

Copywriters with a passion for screenwriting should pass on Matthew Luhn's The Best Story Wins...

10 April 2019     Rowan Govender
I should have known I was heading for disappointment the moment the writer began talking about Cars as if it... Read More

The Rise & Rise of Social Media Influencers

22 January 2019     Rowan Govender
Why & How Marketers Can Use This Channel To Reach Their Audiences Read More